I’m so excited to announce a little side project with you all! Say hello to My Brand & Beyond – a new community initiative and hashtag for brilliant brand owners!
About My Brand & Beyond
It’s no secret that people buy into people – and as brand owners, our brands truly become a part of us. The lines between the brand story and the person behind it all can often become blurred and so this is a new community and initiative designed for you to connect, discover, share, inspire and build your brand.
This is something I’ve been wanting to launch for a while and so as we’ve just entered a new decade, it felt like the perfect time to get things going. I’ve got lots planned for this and will be revealing more in the spring so keep your eyes peeled.
The Story Series
To kick things off, I’ll be launching ‘The Story Series’ on Instagram starting on Friday the 10th of January, with a different prompt every day for 10 days. You can use the templates I’ll be posting, or film and use the hashtag #mybrandandbeyond – it’s totally up to you!
The idea over everything is to get you to enhance your online presence by posting more intentional and authentic content to engage your audience on Instagram stories. Not only will this help to build your brand identity, but it will also add value, create trust and help form an affinity to you – the brilliant person behind it all!
The Story Series will begin on Friday the 10th of January 2020 and I’d love for you to join me and take part. In the meantime, you can follow the #mybrandandbeyond to discover other brand owners getting involved and of course, start tagging your own content too!